3M Command

Sticking With Style w/ Tay BeepBoop & The Burnouts

Agency: Ketchum
Creative Development
Pre-Production
Set-Design
Production
Post-Production
Music Composition
Talent & Partner Management
Campaign Delivery

Not just a podcast… a full ecosystem of campaign content.

Partnering with DIY designer Tay Nakamoto and college roomies turned business partners Phoebe Gates and Sophia Kianni we launched an original branded podcast for Gen-Z about making temporary dorms or apartments feel entirely your own.

Podcast, partnership announcement, organic social, PR photos… All in one shoot.

A full Back to College campaign with enough assets to span the semester.

Graphic design, custom music, and multi-room build out & design of a 5,000-square-foot NYC soundstage.

A full slate of organic & paid PR assets, packed and ready for move-in day.

BTS Gallery